Repurposing Your Elearning to Maximize Your Investment
"Our budget is tight - can you help make the most of it?"
Our client wants to get the most value from the eLearning courses he offers. He had a concept – and the source content – for a program that will appeal to a wide audience of prospective new customers.
He asked Prometheus to help design and develop his initial course so it could be cost-effectively leveraged in multiple ways for the widest-possible range of users and access modes.
We worked with our client upfront to learn how he might want to redeploy the training – and how his customers might want to use it. Then we:
- Designed the initial course in Articulate Storyline, so users can access it from their desktop or iPad.
- Chunked up the content into short, self-contained mini-modules so users can pick-and-choose the parts they need, and the sequence in which they access them.
- Used graphics, images and effective screen design to make the training easier for users with reading/language challenges.
- Designed the screens and developed the content for ease of translation.
That small investment in strong, collaborative upfront design gave a huge boost to the usability – and reusability – of the end result!
Result/benefit to the client
Prometheus’ upfront design and creative follow-through in program development gave the initial course extra “legs” to take it in several very profitable directions for our client.
- The full course can be made available from our client’s LMS, as a download from our client’s website, or on a CD/DVD – thus making it marketable to a wide range of users. More customers ... more return on investment!
- The short mini-modules can be marketed separately as inexpensive, stand-alone apps. New sales to current customers! Opens doors to new groups of customers!
- Any of these versions can be translated to other languages with minimal hassle. Reduced cost of translation.
- Our client can easily re-brand selected components for his customers to use with their own employees ... and can plug in customized content, as needed. Easy re-branding ...easy customization ... more new customers!